David Slone Says Buick Verano Bucks the Trend

In Automotive on March 28, 2013 at 11:43 am

David Slone

David Slone

David Slone, General Sales Manager and Used Car Manager at Weld County Garage, has seen the sales of the Buick Verano take off since its introduction. David Slone has driven a Verano or two. As a longtime aficionado of the Buick brand, David Slone is surprised at the Verano’s performance and manners. For starters, the Verano’s cabin is amazingly quiet, a quality prized by David Slone and other buyers. The four-cylinder turbo engine in the Verano puts out 250 horsepower, hurrying it from 0-60 in 6.2 seconds.

David Slone notes that performance puts it in the same league as the Acura ILX and sedans like the VW GTI and Audi A3. The Buick owes its hushed interior to features like acoustical laminated glass, triple seals at the doors, a five-layer interior roof liner, floor mats that are designed for sound absorption, extra insulation and specially-manufactured 18-inch alloy wheels to hold down road noise.

With a demonstrator Verano, David Slone logged 20 mpg in the city and 31 mpg on the highway. In addition, David Slone is struck by some of the other features of the Verano, such as the rearview video camera, touch-screen Infotainment system and USB port. David Slone notes that the Verano’s spacious rear seat and sizable trunk make it a great family sedan.

Here’s what was surprising to David Slone and other analysts, though. For years, David Slone has seen Buicks skew more toward older buyers. The Verano, however, bucks the trend. David Slone and his sales staff have put many younger buyers into Verano sedans. In addition, David Slone notes, Buick is planning powertrain changes and new features for the Verano, slated to bring more of the younger buyers into the fold.

Why are younger drivers now gravitating toward Buick? David Slone says that the brand’s quality is the biggest reason. David Slone has taken Nissans and Toyotas as trade-ins on new Buicks. Also, according to David Slone, Buicks have undergone styling changes and shuffles in model lineups in recent years. A car like the compact Verano, states David Slone, offers comfort, performance and great fuel economy—all things that younger buyers love. David Slone and his team at Weld County Garage are eager to see what’s coming down the road next for Buick.

Prior to coming on board with Weld County Garage, David Slone held down the position of Vice President and President at Macrosystem US, a major manufacturer of video editing systems. At Macrosystem US, David Slone also worked as National Sales Manager, coordinating over 200 dealers and three regional managers. David Slone and his wife Stacey got their start in business and management with their video production company, Amber’s Video Production, specializing in wedding and special events videos. They sold the company after several years and moved on to other ventures. In his post at Weld County Garage, David Slone has helped the company become the one of the top Buick and GMC dealers in the western region, and one of the top ten used car dealerships in the state of Colorado.

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